New ‘Boost’ running shoe cushioning could be game-changer for adidas
February 16, 2013 · No comments
My BS detector goes off when marketers promise a new product will change a category forever. But adidas has a contender with its new Boost running shoe cushioning.
Athletes charged with murder: Pistorius joins Simpson, Lewis and Carruth
February 15, 2013 · No comments
Oscar Pistorius joins O.J. Simpson, Ray Lewis and Rae Carruth on the list of athletes charged with murder. Pistorius' web site yanked a Nike ad with the headline: "I am the bullet in the chamber." Will Madison Avenue cool it on using violent metaphors in ads?...MORE
How Yahoo! and Fox powered past ESPN.com in comScore rankings
February 14, 2013 · No comments
Yahoo! Sports and FoxSports.com both powered past ESPN.com in the latest comScore rankings. We ask Ken Fuchs and Brian Marshall of Yahoo! what they're doing different from the WWL...MORE
The pros weigh in: How concussions will impact future of NFL and contact sports
February 7, 2013 · No comments
Will concussions destroy the NFL? Sports Biz USA asks a panel of experts: Justin Tuck of the NY Giants; Phil Simms of CBS; Walt Frazier of MSG Network; ex- NY Rangers star Adam Graves and columnist Dan Wetzel of Yahoo! Sports..MORE
With concussion debate raging, will NFL eventually go the way of boxing and horse racing?
February 4, 2013 · No comments
Thousands of ex-players are suing the NFL. Fewer kids play tackle football each year. The league dropped in popularity in latest Harris Poll. Is it possible that pro football could go the way of boxing and horse racing?...MORE
Fox’s Jay Glazer dishes on new Fox Sports 1 show and battles with ESPN
February 2, 2013 · No comments
Fox Sports NFL insider Jay Glazer dishes on his possible new football show for the planned Fox Sports 1 cable channel, the game-changing Mike Pereira, new UFC star 'Rowdy' Ronda Rousey and his battles with ESPN...MORE
Dan Marino fathered love child with CBS production assistant
January 31, 2013 · No comments
Dan Marino, the married former Miami Dolphins great turned CBS analyst, fathered a love child with a network production assistant in 2005, the New York Post reported Thursday. Marino's scheduled to work CBS' coverage of Super Bowl XLVII Sunday...MORE
Mantai Te’o's finished on Madison Avenue before he even gets started
January 30, 2013 · No comments
Notre Dame middle linebacker Mantai Te'o's NFL endorsement career may be over before it even gets started due to his imaginary girlfriend. "If you can't believe him about his girlfriend, how can you believe him with a product in his hand? asks sports marketing expert Bob Dorfman...MORE
Heads up Peyton and Eli: Harbaughs could be next big sibling endorsers
January 28, 2013 · No comments
Super Bowl XLVII coaches Jim and John Harbaugh could become the next big sibling sports endorsers on Madison Avenue. Their biggest money potential is if they appear together ala the Mannings.
MSG auctioning paintings of Justin Tuck, Tyson Chandler and cast of The Sopranos
January 23, 2013 · No comments
Madison Square Garden auctioning autographed paintings of Justin Tuck, Tyson Chandler, Henrik Lundqvist and The Sopranos...Giants' Tuck likes Ravens over 49ers...Lance Armstrong finished as endorser on Madison Avenue...Budweiser salutes Stan "The Man" Musial...MORE
Mike McCarthy: TV Interviews Reel

Mike with New York Giants’ Jason Pierre-Paul
There’s no biz like sports biz. Award-winning sports business reporter Mike McCarthy gives you his independent, no-holds barred take on the megabuck athlete endorsements and off-the-field scandals, the ticket deals and scams, plus the national sports news you care about from TV, Movies, Madison Avenue, Sneakers and Beer. Please bookmark our page and support our advertisers. Thanks for reading SportsBizUSA.com.
Mike with SI Swimsuit supermodel Kate Upton
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