New ‘Boost’ running shoe cushioning could be game-changer for adidas
February 16, 2013 · No comments
My BS detector goes off when marketers promise a new product will change a category forever. But adidas has a contender with its new Boost running shoe cushioning.
Heads up Peyton and Eli: Harbaughs could be next big sibling endorsers
January 28, 2013 · No comments
Super Bowl XLVII coaches Jim and John Harbaugh could become the next big sibling sports endorsers on Madison Avenue. Their biggest money potential is if they appear together ala the Mannings.
CBS to kick off pregame Super Bowl XLVII coverage almost a week in advance
January 14, 2013 · No comments
ESPN must be jealous: CBS will kick off pre-game programming for Super Bowl XLVII six days before the game. CBS' Les Moonves jokes about Janet Jackson. CBS Sports Network's David Berson takes on the WWL and Bill Cowher contradicts himself on a coaching return...MORE
60 Minutes Sports: Lance Armstrong tried to ‘donate’ $250,000 to USADA
January 9, 2013 · No comments
The new '60 Minutes Sports' reports tonight that Lance Armstrong tried to "donate" $250,000 to the U.S. Anti-Doping Agency. Travis Tygart of USADA also likens Armstrong and his enablers to a "Mafia" that intimidated other riders into doping...MORE
Is college football passing baseball as America’s real No. 2 sport?
January 7, 2013 · No comments
Is college football passing baseball as America's real No. 2 sport behind only pro football? Research indicates baseball is still No. 2, but long-term numbers are trending in the direction of the college game...IMG Worldwide acquires Catalyst PR....MORE
Sean Payton’s big reward from Saints sends poor message
December 30, 2012 · No comments
The big question in the Big Easy is “what did we learn?” after the New Orleans Saints agreed to make Sean Payton the NFL’s top-paid coach. My question: What kind of example does this set?
Spurs hit with ‘Stern’ fine; should college football players walk?
November 30, 2012 · No comments
Spurs coach Gregg Popovich's lineup on Thursday has cost the team $250,000, courtesy of NBA commissioner David Stern. ... Should college football players leave the field?
NBA and Adidas’ ‘Big Color’ jerseys help ignite Black Friday retail sales
November 26, 2012 · No comments
The NBA's new 'Big Color' jerseys from Adidas helped drive the league's best-ever Black Friday sales at NBAStore.com and the NBA's Fifth Avenue store in Manhattan...Superfan 'Fireman Ed' turns in his helmet before he gets punched out by angry NY Jets fans...MORE
Rory McIlroy’s equipment change – lucrative yes, risky maybe
October 31, 2012 · No comments
Rory McIlroy is dropping his Titleist golf ball, with his next stop on the endorsement trail expected to be Nike. Is it a good move?
Lance Armstrong stripped of 7 Tour de France wins; fired by Oakley sunglasses
October 22, 2012 · No comments
Lance Armstrong is finished as an endorser. On Monday, he was fired by one of his last remaining sponsors, Oakley, after cycling's governing body stripped him of his seven Tour de France titles and banned him for life. Armstrong was previously booted by Nike, A-B and others...MORE
Mike McCarthy: TV Interviews Reel

Mike with New York Giants’ Jason Pierre-Paul
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Mike with SI Swimsuit supermodel Kate Upton
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